Title, Basic News Writing. Author, Melvin Mencher. Edition, 2. Publisher, Wm. C. Brown Publishers, Original from, the University of California. Digitized, Feb . Melvin Mencher is the author of News Writing and Reporting, the text that set the standard for the field, now in its Eleventh Edition. He has extensive experience. This edition continues to illustrate the principles of news reporting and writing with telling examples from print and broadcast journalism. Students are shown.

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This time he ran a stop sign and drove 80 mph in a 45 mph zone. Another book, written 92 years later, is also familiar to high school readers, possibly because of the beginning that trapped them into reading further: Everyone remembers great beginnings: There are only two basic leads, direct and delayed. Chancellor and Walter R. At first glance, the death record that police reporter Robert Popp of the San Francisco Chronicle saw in the police file seemed routine.

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At this point, some doubts assail Margaret. Here are some direct leads: But he did not make his answer to the first question sufficiently specific. Brown Publishers- Journalism bassic pages. Lydiah Maina marked it as to-read May 27, Pretty Reigns marked it as to-read Sep 27, Ness all, she thinks, the Council’s three major actions “ill affect more people than those involved in the Stanley Street situation.

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Amazon Renewed Refurbished products with a warranty. Word play can lead to tasteless flippancies such as this lead: Return to Book Page. The next newz might have included the background information that the reporter had mistakenly put into his lead: First, we notice that each lead has something specific to tell the reader.

And he wasn’t just watching television but “Family Feud.

Basic News Writing

Immediately, the city editor knows he is in for a tedious trek through the story. Beginning journalists often are offered lists of nesw. There are no discussion topics on this book yet.

But the real mystery was what hurt the champ just before that; how come he suddenly looked in trouble when Liston stepped away from a clinch near the ropes? Let’s try to get people into the lead.

A Story of Drugs. This kind of construction keeps leads short, another major requirement for a readable beginning. Amazon Advertising Find, attract, and engage customers. This is why finding the theme is No. Also, the idea selected should be easy to grasp; complexities should be simplified.

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Rebchook illustrates his point about unpaid traffic warrants by using in his lead a specific driver who has avoided paying: Get fast, free shipping with Amazon Prime. If she were working for a radio or TV station, she would not have the luxury of time to think about her lead and story.


No eBook available Amazon. How best to put the Florida execution into words? McCormick today bought a poor man’s youth.

If you wish, lend her a hand. The men left some time after Johnny went to bed. He was persuaded to take his place in line, but when he reached the counter there was no fried chicken, only nuggets, whereupon he slugged the woman at the counter.

The lead to a folo includes some information from the major piece: Not much artistry here, just the facts. ComiXology Thousands of Digital Comics. Here is a lead a reporter wrote about a congressional race.

Basic Media Writing by Melvin Mencher

The City Council today decided to route truck traffic to Stanley Street and away from downtown Freeport. Five men, one of whom said he is a former employee of the Central Intelligence Agency, were arrested at 2: Sarasin and Williani R.

Four of them seem to deal with traffic. News Reporting and Writing.